When Google entered the smart speaker market with its Google Home and Google Assistant, few people believed it could make it in the market already dominated by Amazon Alexa. Recent Google Home Statistics proved them wrong.
Google is not only hanging on but also increasing its market share. In a growing market, the battle between these fierce competitors is not only about profits but also prestige.
As consumers, we can only be glad— in an effort to beat the competition, the companies have improved their services to levels unimaginable a couple of years ago.
Top 8 Fascinating Google Home Statistics (Editor’s Pick)
- Google holds more than 20% of the global smart speaker market
- Google Home can work with more than 50,000 smart home devices from more than 10,000 brands
- There are more than one million actions available for Google Assistant
- Almost 40% of people use smart speakers for playing music
- More than 1 billion devices have Google Assistant installed
- 22% of Americans aged 30 to 44 own a Google Home device
- Google Home is the only smart speaker to understand 100% of the questions
- 50 Million Google Home devices were sold worldwide in 2021
Interesting Facts About Google Home Virtual Assistant
1. 22% of Americans aged 30 to 44 own a Google Home device.
(Statista)
Within the network of appliances, the smart speaker acts as the hub and interface for human control. That’s why it’s one of the most crucial pieces of gear a smart home can have. No wonder, then, that more than one in five adults own a Google Home.
But don’t expect to regularly see a Google Home purchase among the 60 and up demographic. It’s fair to predict that devices like these may take a little while to catch on in some age groups.
2. In a comparative test, Google Home was the only smart speaker to understand 100% of the queries directed at it.
(Loup Ventures)
Google’s AI algorithm that governs speech recognition is clearly unparalleled. Having the only perfect score in “hearing” commands is a clear indication that the Google personal assistant device trumps its competition.
Not only that, but there is a sharp difference in “understanding” queries. Google Assistant correctly answered 87.9% of the questions it was asked, while the second highest percentage was achieved by Amazon Alexa at an ostensibly lower 74.6%.
3. Google holds more than 20% of the global smart speaker market
(Statista)
This piece of data shows that Google smart speakers are holding well against the still dominant Amazon Alexa (26.4%). However, this is lower than the results Google Home Assistant had in 2019 – 24.9% of the market. This is due to the rapid expansion of brands like Baidu, Xiaomi, Alibaba, and Apple. They are taking a significant portion of the market and, by the looks of it, have no intention of slowing down.
4. Google Home can work with more than 50,000 smart home devices from more than 10,000 brands.
(Google)
In order for devices to connect to Google Home Assistant, the apps must be compatible. At the beginning of 2018, Google boasted that their device could pair up with over 1,500 devices. The fact that this number rose to 50,000 in 2022 is a certain testament to how rapidly Google Assistant is growing and developing.
5. Almost 40% of people use smart speakers for playing music
(Statista)
Hardly surprising since they are speakers before all. But it seems that people are not taking advantage of the smart speakers’ possibilities, as they are used for checking the weather (34%), answering questions (30%), or as glorified alarms and timers (45%). Only about 25% of smart speaker owners use them daily to control other smart devices in their homes.
How many Google Homes have been sold?
50 Million Google Home devices were sold worldwide in 2021, and the number is estimated to reach 140 billion by 2025. As we can see, Google is slowly but surely staking its claim on the smart speaker market.
It should be noted that there are several households with multiple smart speaker devices. To keep your smart speakers interconnected and to make sure they’re communicating efficiently, you can always make Groups in Google Home. This will help “group” the devices you specifically want working together, increasing effectiveness and making your life easier.
6. Google Home speakers can understand two languages at once.
(Google)
Google Home became the only smart speaker system that could understand two languages simultaneously. This feature uses LangID technology developed by Google. It’s especially useful for multilingual households, which aren’t exactly rare in the US.
Google Home statistics continue to show that soon it will be the new king of smart speakers.Yet another benefit that Google’s impressive algorithms provide, this is a big advantage that its competition just cannot achieve.
7. Google Home generates $3.4 billion in revenue
(Voicebot), (Statista)
This contributed roughly $850 million to Google’s overall gross profit in 2018. After all, the product is pretty easy to find. You can buy Google Home at Target, Walmart, Kroger, and all major retailers.Of course, being readily available is the main factor in product success, but it does help.
Still, the revenues made from hardware are just a minor part of the company’s total revenue of $256.74 billion in 2021. Most of it comes from advertising.
8. Google claims there are more than one million actions available for Google Home personal assistant, dwarfing the estimated 30,000 skills available for Amazon Alexa.
(Google)
A single voice command that can be issued to a Google Assistant is called an “action.” These new actions are added by the third-party companies that manufacture the different appliances the system connects to.
Google also factors in the searches you can make using their device. If you look at it that way, there is an almost endless number of actions Google Home can complete.
9. Google Home statistics show that more than two-thirds of requests to the Google Assistant are verbalized in a natural tone—one people would use when talking to a person.
(Google)
When we search for something on our phone or laptop browser, we tend to use certain keywords and form sentences and phrases differently from what we do in a normal conversation.
However, when speaking with Google Assistant, people address it as if they were speaking with a person. Take a look at this smart home guide and see how you can take advantage of your speaker.
10. More than 1 billion devices have Google Assistant installed
(Google)
According to Google, its Assistant is featured on more than one billion devices. That is amazing if we consider that there are almost eight billion people on this planet. Experts predict that the number of IoT devices will surpass 75 billion by 2025.
People Also Ask
Google Home only records your voice after you say its triggering keyword. By default, that keyword is “OK Google,” but you can change it to whatever you like. Just make sure it’s not something that you often say when you aren’t speaking to your device. While Google Home may not always be recording, it is constantly listening.
That all depends on what you use your device for. Some features, like smart thermostats, use very little data.
However, you need to be wary of features like Cast. Cast sends data packets in 20-second intervals. If left in a standby state for too long, it can send all the packets at once when awakened, which can really damage your data plan. Be sure to disable the Cast feature or reboot your device before you wake it.
Yes, Google Home is always listening, but—and this is an important caveat—it isn’t always recording. Google Home records only when you utter the keyword “OK Google.” When the device “hears” the keyword, it begins recording. It sends the recording up to the cloud and receives instructions back.
Nevertheless, you should be careful of what personal information Google Assistant gathers from the third party devices connected to your smart home system. You can always delete recordings from the cloud, but Google Home statistics show that hardly anyone has the time and patience to micromanage the information Google and other big companies store about them.
In 2020, 50% of all searches were voice searches, and the percentage is expected to rise. The number of voice searches compared to regular, typed searches is rapidly moving in favor of the former, according to most voice search statistics.
