Siri was first released back in 2011 and has truly revolutionized the way people interact with content on the web. Siri statistics show that it is still very popular, and it is not hard to see why. This smart voice assistant recognizes voice queries and comes up with the best answers and solutions.
Millions of people use these devices nowadays, and they have many options to choose from. Besides Siri, there is also Alexa, Google Now, Cortana, Bixby, and numerous others.
However, it is still one of the most popular smart assistants out there. Is it because it was the first of its kind, or is it because it is still the best? Let’s find out.
Siri Stats that Prove the Future Is Already Here (Editor’s Picks)
- More than one billion devices feature voice assistant services
- There are 500 million devices featuring Siri
- About 45% of people keep their smart speakers in the bedroom
- 25% of people buy household items using voice assistants
- 98% of smartphone users have tried Siri
- 62% of iPhone owners use the assistant in their cars
- Siri uses an average of 63 kB per query
- Only 6% of people use Samsung Bixby
Siri Statistics to Consider
1. Latest available data shows that Siri is used on 44% of smartphones in the U.S.A.
(Voicebot)
Based on the results of a survey that included 1040 U.S. citizens, 44% of smartphone users prefer Siri to any other virtual helper. Google Assistant is second with 30%. Amazon Alexa holds third place with 17%. Samsung and its Bixby assistant came fourth with just 4%.
2. There are 500 million Siri voice assistant devices.
(Voicebot)
Apple casually shared the information that Siri was available on half a billion devices around the globe. This seemed to be a direct stab at one of the greatest Siri competitors; despite its global dominance in other areas Google Assistant has exactly the same result.
3. 98% of smartphone users have tried Siri but most of them don’t use it.
(9to5mac)
Although Apple might boast that 98% of users have tried Siri, the truth is that a lot of people don’t really use it. The high percentage can be explained by the fact that models after the iPhone 4S come with pre-installed Siri and most users are willing to try it once or twice.
What are voice assistants used for?
Voice assistants are incredibly versatile so their actual usefulness depends on the user’s needs. In addition to providing answers to a range of questions, these assistants can make appointments, control home devices, play media files, and perform dozens of other tasks. Voice-controlled AI can be integrated into mobile apps (as it is the case with the Siri feature) or specially designed smart speakers.
4. According to Siri user statistics, 62% of iPhone owners use the assistant in their cars.
(Business Insider)
Siri is the ultimate hands-free device so users can make calls, send out texts, or do research while driving. It’s safe and efficient, and can even assist you in combination with the GPS navigation system.
5. 97% of iPhone users just don’t feel comfortable using voice search in public.
(9to5mac)
As useful as this technology can be, it is still far too overt in nature for many people. In fact, only 3% of iPhone users use technology like Siri online in public, instead opting to use it in the privacy of their homes or vehicles.
6. Siri uses an average of 63 kB per query.
(Ars Technica)
One of the biggest complaints users had when Siri first came out was the fact that it seemed to use up a lot of data. Ars Technica decided to test this out and calculated that each query used an average of 63 kB. Considering it’s been nearly eleven years since the assistant was released, its data use is much less of an issue now.
7. Siri voice search statistics show 90% of Siri users use it on their smartphones.
(Statista)
A 2021 survey conducted in the US showed that Siri was mostly used on mobile phones (90%). People who use it also like using it in their cars (16%) and via their earphones (8%).
Apple’s Siri has been criticized for lacking innovation and having flawed speech recognition software, but that still didn’t affect its dominance on the market. This probably has to do with the fact that Siri was the first voice-enabled virtual assistant available and many people recognize the brand as the ultimate representation of the technology.
8. Siri stats show that it lost 7.3 million users between 2016 and May 2017.
(9to5mac)
Despite its success on the market, the voice assistant still managed to lose 7.3 million monthly users in just a year. That number represented roughly 15% of its total U.S. user base.
9. Only 6% of people use Samsung Bixby and around 5% use Microsoft Cortana.
(Statista)
Samsung seems to be losing the race with Bixby, which came to life in 2017. The fact that Bixby users have noted numerous functionality gaps, lack of data sync, and voice recognition problems isn’t helping. Microsoft’s Cortana is in a similar position, and the company itself acknowledges its failure to create a top-notch voice assistant.
10. Statistics about Siri show that it makes up about a quarter of all Wolfram searches.
(VentureBeat)
Wolfram Alpha is Siri’s weapon of choice when it comes to unearthing scientific facts or solving mathematical problems. Unlike traditional search engines like Google, Wolfram doesn’t look for the answers on the internet. Instead it trawls through its own enormous but reliable database and computes the answer.
11. Voice search statistics say that 25% of people say they most often buy household items using voice assistants.
(SEJ)
Second place on the list goes to buying apparel and entertainment, including movies and music, at 21.15%. In third place, 18.94% of users buy games with the voice assistant. Users are least likely to use voice search to find local services with only 3.52%.
12. More than 45% of users keep their smart speakers in the bedroom.
(Voicebot.ai)
This shows a shift in trends, as the living room was once the most popular place to put a smart speaker. It is now in second place, with 43.2%. The analysts suggest it is because smart speakers and voice search are becoming more important for our morning and evening routines.
This smart home guide will show you how to make the most out of your smart speakers, as well as other smart devices.
13. Today, more than one billion devices feature voice assistant services.
(Voicebot.ai)
The most common way to interact with a voice assistant is via smartphones, then cars and, finally, smart speakers. The four biggest providers of voice assistants are Apple Siri, Google Assistant, Amazon Alexa, and Microsoft Cortana.
14. Google Assistant read through 2865 romance novels to improve its linguistic abilities.
(The Verge)
Apparently, one of the best ways for AI technology to improve its communication skills is by reading a truckload of romance novels online. Google Assistant went through nearly 3000 raunchy novels to bring its conversation game to the next level.
Siri Statistics: Key Takeaways
This technology is taking over the world, and there is no doubt search by voice will take a leading role in the future. Why? Because in times when speed and convenience are the most important factors, the AI tech improves and smart assistants are offering faster and better results. The market is a battleground for IT giants with incredible resources at their disposal.
Voice search statistics suggest younger generations will be more inclined towards this technology, starting with millennials, who are already quite interested in the concept.
One of the main reasons why Siri is still one of the most popular virtual assistants out there is the fact that it has been on the market for so long. People recognize the brand and trust its reputation above all. For many users, Siri is the very definition of a smart assistant, and the Siri usage statistics prove it.
However, some studies suggest users are dissatisfied with the lack of innovation and overall improvement of the software. If Apple wants to stay in the lead, the company will have to show its users that it – and more specifically Siri – is ready to listen.
Overall, this technology is still fairly new and has a long way to go. That said, healthy competition in the industry is pushing voice assistants to improve rapidly. Hopefully the major players won’t let us down.
People Also Ask
58% of the US online adult population has used voice search at least once, while more than 33% of them use it at least once a month. Moreover, almost half of the voice search users (47.2%) expect to increase their voice search frequency. The numbers for smart speaker owners are even higher—about 89% of them use voice search regularly, and almost two-thirds of them intend to increase usage.
A company called Loup Ventures tested all the major smart speakers by asking them to answer 800 questions. Google Assistant managed to get 87.9% of the answers correct, while Siri came in second with 74.6%. The two smart assistants function differently when it comes to sources. While Google goes through the information available online, Siri uses Wolfram to answer questions. It is software that computes the answer based on scientific, reliable databases.
The two smart assistants are a bit different. Amazon Alexa uses Bing’s search engine for her search queries, while Siri relies on Wolfram, specialized software that goes through reliable scientific sources.
Although it’s a small difference, Siri seems to be slightly smarter than Alexa based on research by Loup Ventures. Alexa answered 72.5% of the 800 questions it was asked. Siri statistics show that it managed to answer 74.6% of them correctly.